

Humo Go is a wearable sensor system developed to improve a golfer’s swing and shot consistency. Humo's golf sensor can be worn on the range and the golf course to maximize swing improvement and increase effectiveness of golf lessons and practice on the driving range.
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Coming January 2024. Click here to get on the list.

Humo Go
Golf Sensor and Golf App to Improve Swing Speed and Consistency
01
Swing Acceleration
Humo Go measures the smoothness of your swing, especially during a critical part of the swing, transition. Proper smoothness during transition is a major factor in optimizing clubhead speed.
02
Center of Pressure Movement
Coordinating the hands with the lower body is critical for optimal club speed and ball flight control. Too often the golfer transfers pressure too soon or too late both resulting in poor contact. Fat shots, thin shots, and inconsistent clubface alignments can be resolved with proper timing of transferring weight at the proper time.
03
Synchronize with Video
Humo Go synchronizes the sensor data with video to provide detailed evidence on how the golfer controls the club. In addition, with high-speed video replay, the instructor can pinpoint power leaks in the golfer’s swing, such as too much opening the club face in the backswing and not enough rotation in the downswing to square up the face.
04
Golf Swing Database
Humo Go is about long-term development - not just a single swing. The ability to quantitatively measure performance over time is mandatory for all golfers to know whether they are improving.

Meet the Team
Humo was founded out of Mississippi State University's Athlete Engineering Working Group. The founders of Humo have developed wearable technologies that can be used for a wide variety of use cases to move research out of the lab.

Chief Executive Officer
Charles Freeman, Ph.D.
MSU Associate Professor of Fashion
Design & Merchandising
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Ph.D. Textiles Product Development
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M.S. Design & Product Development
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B.S. Textile & Consumer Sciences
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20 years apparel product development, retail, and direct sales experience

Chief Engineering Officer
Carver Middleton
MSU, Assistant Research Professor of Sports Biomechanics and Wearable Technology
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Ph.D. Human Factors Engineering
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M.S. Exercise Science
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B.B.A. Professional Golf Management
30 years PGA Golf Instructor and Golf Course Director experience

Chief Operating Officer
Tony Luczak, Ph.D.
MSU, Assistant Research Professor of Sports Biomechanics and Wearable Technology
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Ph.D. Human Factors Engineering
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M.S. Exercise Science
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B.B.A. Professional Golf Management
30 years PGA Golf Instructor and Golf Course Director experience

Chief Technical Officer
Bryan Jones, Ph.D.
MSU Associate Professor ECE
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Ph.D., Electrical Eng. Clemson University
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M.S., Electrical & Computer Engineering
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B.S.E.E., ECE, Rice University
25 years hardware design, software development, machine learning algorithms, sensors, and robotics.

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